AI READINESS ASSESSMENT FOR PUBLISHER & AGENCIES (AIRA)

Most publishers and agencies think their AI blocker is technology. It usually isn't. AIRA scores eight domains — from leadership and data to talent and commercial readiness—and forces a number, not a feeling, onto where the organization actually stands. The score isn't the point. The conversation it forces is: which domain is genuinely the weakest and what gets funded next quarter to fix it.